Authors

1 PhD student in Sports Management, Kerman Branch, Islamic Azad University, Kerman, Iran

2 Assistant Professor of Sports Management, Farhangian University, Tehran, Iran

3 Assistant Professor, Department of Physical Education, Kerman Branch, Islamic Azad University, Kerman, Iran

10.22044/shm.2025.15815.2719

Abstract

Objective: The aim of the present study was to design a model for developing organizational attractiveness for the presence of elite human resources in sports and youth departments.

Methodology: The present study method is a qualitative approach using a data-based method (Strauss and Corbin’s systematic model), which was conducted in the field in terms of its fundamental purpose and in terms of data collection. The statistical population of the present study includes academic elites in the field of human resources management and sports management (with a history of conducting at least two studies in the field of the research topic), sports elites including male and female sports medalists (with at least an associate’s degree), and managers of the Ministry of Sports and Youth of the country who were selected through purposive sampling (22 people). Data analysis and analysis used a qualitative grounded theory approach for open, axial, and selective coding, and open coding was conducted by analyzing the interviews.

Results: The organizational attractiveness development model for the presence of elites in sports and youth departments is affected by causal conditions (social responsibility,organizational factors, organizational reputation, human resources, and ethical factors), and by considering the extractive strategies (communications/management/financial)that are affected by contextual conditions(organizational culture, workplace characteristics, and technology)and intervening conditions (laws and regulations, economic, and sports elite readiness), we can witness the emergence of outcomes such as improved organizational reputation, productivity, work quality, achieving organizational goals, greater participation of athletes, job satisfaction and loyalty, and the emergence of organizational citizenship behaviors.

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