Authors
1 Msc in sport management, Faculty of physical education and sport sciences, Shahid Bahonar University of Kerman, Kerman, Iran
2 Shahid Bahonar University of Kerman
3 Associate professor in sport management, Faculty of physical education and sport sciences, Shahid Bahonar University of Kerman, Kerman, Iran.
Abstract
Objective: Considering the prevalence of virtual violence against celebrities in recent years, the purpose of this research was to identify the factors behind cyber violence against famous football players.
Methodology: This research was an applied study conducted by a qualitative approach. Data collection was done by reviewing theoretical foundations, articles and theses, and semi-structured interviews. The research population included fans with experience of activity in social networks. The participants in the research were interviewed by purposeful sampling according to the nature of qualitative research. Validity and reliability of the research findings were done using the concept of Guba and Lincoln method. The analysis of data was done using the thematic analysis.
Results: The findings showed that managerial factors, technical factors, unprofessional behaviors are sports factors and cultural factors, social factors, economic factors, geographical factors, laws and regulations and the media are the environmental factors and personality factors and psychological factors are the individual causes of virtual violence against famous football people in social networks.
Conclusion: According to the findings, the occurrence of virtual violence can be defined as the result of a set of various sports, environmental, and personality factors, and preventing this phenomenon requires a cross-sectoral approach by institutions and authorities. Given the multidimensionality of the causes of virtual violence, the coordination of various institutions involved in sports and culture can provide the conditions for adjusting the atmosphere of violence in cyberspace.
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